where strategy, communication and creativity connect
Symplegades and Ian Gertler
About Ian Gertler

About Ian Gertler

Symplegades and Ian Gertler

โ€œ๐™„๐™› ๐™ฎ๐™ค๐™ช๐™ง ๐™–๐™˜๐™ฉ๐™ž๐™ค๐™ฃ๐™จ ๐™ž๐™ฃ๐™จ๐™ฅ๐™ž๐™ง๐™š ๐™ค๐™ฉ๐™๐™š๐™ง๐™จ ๐™ฉ๐™ค ๐™™๐™ง๐™š๐™–๐™ข ๐™ข๐™ค๐™ง๐™š, ๐™ก๐™š๐™–๐™ง๐™ฃ ๐™ข๐™ค๐™ง๐™š, ๐™™๐™ค ๐™ข๐™ค๐™ง๐™š ๐™–๐™ฃ๐™™ ๐™—๐™š๐™˜๐™ค๐™ข๐™š ๐™ข๐™ค๐™ง๐™š, ๐™ฎ๐™ค๐™ช ๐™–๐™ง๐™š ๐™– ๐™ก๐™š๐™–๐™™๐™š๐™ง.โ€ ~ John Quincy Adams

Proud dad, family guy and friend.

Passionate about using (life-long) curiosity, empathy, discovery, learning and early adopter technology enthusiasm to impact and enable people.

Marketing, communications, editorial and digital strategy professional; connecting the dots between people and technology, from start-ups to global leaders; founder of Symplegades.

Built relationships and alliances with world-class partners, both the usual behemoth suspects and many unknowns who became the new leaders. 

Board, advisory and influencer capacities, such as: global Internet of Things Community organization, Adobe Insiders and Constellation Research — as well as community, volunteer and non-profit entities.

Actively involved in:

– impact of marketing, creativity, branding and innovation
– social media, influencer relations and thought leadership
– similarities and differences between consumer and business marketing
– digital transformation, cloud/SaaS and analytics
– the future of work and employee/customer experience 
– cybersecurity
– diabetes, digital health and med-tech
– design thinking (and actions!)
– FinTech
– acronyms of emerging techโ€”IoT, AI, AR, VR, +
– advocacy for improving education and empowering people

Forbes Top 50 CMOs by Social Influence and Top 100 Digital Transformation Influencers lists, among various other industry highlights.

Storytelling, communication and interaction serve as windows AND mirrors.

“๐š‚๐š’๐š–๐š™๐š•๐š’๐šŒ๐š’๐š๐šข ๐š’๐šœ ๐š๐š‘๐šŽ ๐šž๐š•๐š๐š’๐š–๐šŠ๐š๐šŽ ๐š๐š˜๐š›๐š– ๐š˜๐š ๐šœ๐š˜๐š™๐š‘๐š’๐šœ๐š๐š’๐šŒ๐šŠ๐š๐š’๐š˜๐š—.” 
~ Leonardo da Vinci

Superheroes fan (both those who wear capes and the [extra]ordinary people who don’t each day).

Always a New Yorker-at-heart (and Brooklyn-born!), but living in North Carolina for many years.

Two things you’ll frequently hear from me:

  • Digital transformation is often seen as tech-first, but it’s people-centric and more about the transformation of behaviors and outcomes reinforced by innovation.

  • The future of work (and life) is reliant on the ongoing present of education (in all ways, formats and environments).

Glad to connect, collaborate and help or adviseโ€”aiming to bring people together to make a meaningful impact.

So, let’s connect … iangertler on most platforms, including those below.